Social Media

Marketing

Home – Search-Based Marketing

Social media marketing supports discovery, engagement, and remarketing across multiple
platforms.

Meta Advertising (Facebook & Instagram)

Meta advertising is used for:

  • Conversion-focused campaigns
  • Retargeting previous visitors
  • Dynamic catalog advertising

These campaigns leverage audience data to re-engage users and guide them through the
purchase journey.

Additional Social Platforms

Depending on the target audience, additional platforms may include:

 

  • TikTok for short-form discovery and brand exposure
  • Snapchat for time-sensitive promotions
  • X (Twitter) for trend-driven and conversation-based visibility
  • Pinterest for product discovery and inspiration

These platforms support upper and mid-funnel growth.